Project Zodiac has asked to create a consistent collection of joyful and warm designs for the 12 Chinese signs of the Zodiac, targeted toward family and children. The designs will be printed on gift products, functioning as lucky charms for the recipients.
The animals in the design have playful and distinctive gestures, each suggesting confidence(dragon with its Cintamani stones), love(motherly hen), and joy(happy chow chow)-characteristics cultivated in a loving family. They are meant to portray good wishes for the recipient of the designed product. The designs are done digitally in warm oil pastel texture, with circles as the main element in their body structure.